This month our retailer spotlight is Empanada Mama, a NYC based chain-let of Latin food. The menu contains more than forty flavors of empanadas (the store’s specialty) and other small offerings of arepas, tamales and larger entree dishes. With locations in Hell’s Kitchen and the Lower East Side in Manhattan, Empanada Mama stores have a modern and casual vibe. The bright, industrial interior is as quirky and varied as the menu. Empanadas aside; the something-for-everyone philosophy makes this Latin patty place a distinctly American joint.
Price Point: Affordable
Target Market: Families and workers looking for authentic empanadas from scratch or a quick and fresh meal
History: Empanada Mama is a venture of Socrates Nanas, a first time restaurateur, and Javier Garcia, the owner of the Mama’s Empanadas chains in Queens. They grew up together in Jackson Heights, Queens, and decided to open the first Empanada Mama in Manhattan over ten years ago.
Expansion Plans: The store is looking for opportunities to expand locally as well as on a national scale.
Site Requirements: 1,000 – 2,000 square feet
763 9th Avenue
New York City, NY 11019
(212) 698-9008 / 646 928-2907